Traditionally, Campollo has focused on frozen whole products and cuts (individually frozen, packed in bags). In the fast-growing Colombian market, Campollo has a strong market position with these products, especially in the northern part of Colombia, the Caribbean coast and Medellin.
Some years ago Campollo embarked on a mission to further improve its production efficiency, product logistics and production capacity. At the same time, the company extended its product range, as cut-up products became more popular. The market for poultry products in Colombia had been growing by about 4% every year. Campollo, therefore, decided to build a complete poultry project near the northern coastal city of Cartagena, close to its main markets and consumers.
Local presence
The project consisted of a new feed mill, growing sheds for about 2 million broilers, a broiler processing plant and rendering plant. After an intensive selection process, including visits to various European processors and providers, Marel Stork was selected as a technology supplier for the complete processing line of the new plant with an initial capacity of 12,000 bph. A decisive factor in the decision-making process was Marel’s local presence in Colombia, which guarantees efficient service support.
First GP Live Bird Handling System
The complete processing plant was constructed in a short time and is logistically very efficient. The growing sheds supplying broilers to the processing plant are located within a 5-minute drive from the plant. To enable a perfect start to the process, the project was equipped with Marel’s GP Live Bird Handling System, the first in its kind in Latin America. Catching, transport and live bird handling now require a minimum of manpower and secure maximum product quality.
