Salmon ShowHow coming to Copenhagen in February 2026

Stronger together: Shaping the future of salmon processing

Salmon Showhow Copenhagen 2025

Salmon ShowHow is set to return on 4 February 2026. Once again, we’re bringing together the salmon processing industry’s leading professionals in Copenhagen for a day of innovation, insight and connection. This annual gathering is the go-to event for those ready to transform salmon processing operations.

Stronger together: A renewed vision

For 23 years, Salmon ShowHow has showcased breakthrough innovations in hardware, software and service and reshaped what’s possible in salmon processing and provide next-level customer experiences. But we haven’t done it alone. Which is why in 2026, we’re celebrating our co-creators: our customers, partners, and the wider seafood community.  

Together, we are shaping the future, to make the salmon industry stronger. 

“Positive progress comes when we work together. The industry, our customers, our partners, and our solutions, hardware, software and service. We're all stronger together. I think that's why Salmon ShowHow is such a valuable and popular event,” Skúli Sigurðsson, VP & GM Fish EMEA, JBT Marel.

What to expect at Salmon ShowHow 2026 

Discover all the advantages of combining the JBT and Marel portfolios with:

  • Groundbreaking innovations
  • Live demonstrations
  • Hardware, software and service integration
  • Insightful presentations and discussions
  • Networking opportunities 

At your service

At JBT Marel, service is at the heart of everything we do. During the event, our service team will showcase how our advanced service solutions are designed to keep your equipment running at peak performance, ensuring maximum uptime, consistent product quality, and long-term profitability. 

A legacy continues

Since its inception, Salmon ShowHow has been the benchmark for salmon professionals aiming to stay at the forefront of the industry. The appetite for innovation and exchange runs deep; in 2025, we hosted 295 guests from 145 companies at Salmon ShowHow. The combination of live demos, industry-specific presentations, and hands-on exploration has proven its value in converting ideas to practical improvement.

We can’t wait to welcome you in February 2026 to explore how we’re all, Stronger Together.

Salmon Show How Gif

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