Major improvement opportunities and accelerating progress
In the food industry, there are immense opportunities for digitalization. Although progress has been underway for many years, the pandemic has dramatically accelerated the rate of change. Smart solutions have been key in responding to the rapidly changing environment, and most businesses have ramped up their investments accordingly.
Adopting new technology, for example by integrating food processing software across your production line can give you a competitive edge, whereas delaying necessary changes leaves you at risk of being left behind. However, digital transformation does not mean impulsively throwing technology at problems. On the contrary, a successful digital journey requires a clear vision and purpose, supported by in-depth expertise. As Innova Sales Director René Kjaer advises: “Be well-prepared before embarking on digital transformation and don’t underestimate it. Succeeding in this transformation takes clear objectives and well-thought-out planning.”
The idea of digitalization might seem daunting, but the nature of the food industry—accustomed to constant change and the need to adapt—means that processors are ideally situated to take on the challenge and reap its rewards. With a proper understanding of your company’s goals and the technology that can support them, your digital journey can bring enormous benefits.Request a meeting with a Marel software specialist